The term web 2.0 is often used as an umbrella term to collectively describe a new level of interactivity and collaboration on the web powered by technology such as Blogs , Wiki’s, Social networking sites, Social bookmarking etc. It is a somewhat debated term because it can give the false idea that there is a new version of the Internet but in reality the majority of the technology which enables this new interactivity existed quite a bit before the term was coined. In practice it more describes a revolution in Internet use, perception and popularity than it does a new technology.

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