
Goods Ladies Fashions
Ladies Fashion
WH Goods is the top ladies shopping destination in Kilkenny City. It caters for ladies fashions of all ages, and includes stores from Awear, Clinique and Oasis to name just a few.
Goods latest website is based on WordPress and also makes use of technologies such as CSS3, jQuery and FBML. It contains a blog and photo gallery as well as individual brand pages and several other features:
Facebook Competitions: Goods run monthly website competitions both on their own site as well as simultaneously on their Facebook page. The Facebook competition page is seamlessly integrated into the main site and the competition is run on the Facebook page in such a way as to encourage people to ‘like’ their Facebook page. Individual Facebook like and share buttons are also included on all blog posts and brand pages as well as the main like button at the top of each page. The competition system also sends the results to a database on their web-server where they both pick winners and also manage newsletter and text subscriptions.
YouTube Video: Goods are active in using media to connect with audiences particularly in the area of video, which they regularly produce. The site allows embedding of videos from their YouTube channel into blog posts.
StyleDoctor: The site also contains a sub-site, the styledoctor.ie domain is used to route to a “Style Doctor” category within the blog. Style doctor is a successful concept being run in conjunction with a local radio station as another method of connecting with customers.
Bespoke Plugin Technology: Several WordPress plugins were developed for the website allowing the owners to do such things as switch the front page layout from a 2 by 4 grid display to a large single image display for particular promotions. The website has a brands system allowing new brands to be added or removed easily as required. New brands automatically display in all relevant sections of the site including the brands slider at the bottom of every page. The bottom banner area can also be used by the owners in a variety of ways.